Fleeting,
by Mirror PalaisThe concept explored the transient nature of femininity, positioning clothing as a subtle extension of emotion, atmosphere, and movement rather than the centerpiece itself.SKILLS DEMONSTRATED
Creative Direction · Art Direction · Brand Research · Concept Development · Team Leadership · Pre-Production · On-Set Direction · Fashion Film Production · Storyboarding · Mood Boarding · Styling Direction · Visual Storytelling
The project translated Mirror Palais’ nostalgic and sensual visual language into an emotionally driven narrative centered around intimacy, romance, and feminine presence.
KEY HIGHLIGHTS
Developed original fashion film concept rooted in Mirror Palais’ brand identity and visual language
Led creative direction across concept development, mood boarding, storyboarding, and styling direction
Conducted extensive brand research to align narrative and visual execution with the label’s aesthetic positioning
Collaborated with a multidisciplinary production team including director/DP, photographer, glam team, and talent
Produced a cinematic fashion narrative centered around emotional storytelling and atmosphere
